16 October 2017
single most important factor of your car dealer website content or blog is the
headline. It is the key that sells a content piece and compels visitors to stay
and explore the website. Most car dealer websites lose traffic to non-compelling
what makes a headline drive more traffic to your car dealer website?
on to know some of the blog headline tips.
Headline Tip 1: Personalize
magical words – like ‘You’, which has the power to draw attention, irrespective
of the audience. Your visitors are more likely to stay when they come across personalized
words like You, Your, etc. These words create a personal space and a one-on-one
dialogue with your visitors and prospects.
Headline Tip 2: Short and
the title as short as possible. Keeping it short helps to display the headline
completely in search engine result pages (SERPs). Of course, your headlines
should invoke interest and draw visitors into the content, rather than merely
explaining what is in it.
Headline Tip 3: Use Powerful
positive associations in the readers’ minds by using words like boosting,
effective, powerful, most-beneficial, etc. It is already proven that with the right
use of these words, website traffic and clicks increase exponentially.
Headline Tip 4: Create
a number in your headline and let them know how many takeaways they can expect
from your content. It is advisable to use an odd-numbered list (if possible)
than even. You can also include bracketed information for more clarity.
Headline Tip 5: Make it
your audience take an action as they finish reading the headline. It is better
to use intriguing or empathetic words that evoke the readers’ challenges or
experience. For instance, 7
Powerful Tips to Increase your Dealer Website’s Click-Through Rates.
Blog Headline Tip 6: Uncover
a Deep Fear
your content is providing a ready solution for your readers’ deep fear, then
there’s nothing like it. It is also greatly empowering and more likely to be
shared, than others.
Headline Tip 7: Make Use of a
a high-value keyword in the headline is a highly effective SEO trick.
same keyword should also be included in the opening line as well as in one of
the sub-heads, and should be distributed throughout the article.
Headline Tip 8: Take Help
from Your FAQ Page
questions frequently asked by your clients and their answers will be readily
available in your FAQ page. Make use of it for your headline. As these
questions are repeatedly asked, you can expect more traffic to your FAQ page.
Headline Tip 9: Include Car
though you want to be clear, sometimes you can use widely employed auto
dealership lingo. Just be careful not to use dense jargon while creating a
more headline tips for your car dealer website or blog, Click Here.