19 February 2018
already know how important online reviews are, for car dealerships.
from being an integral part of the online sales pitch, online reviews also help
improve the search ranking of car dealer websites.
how do car dealers source positive online reviews? Read on.
01. Reviews from Google My
My Business (GMB) is the best platform to source online reviews. The GMB
ratings will reflect in Google Maps and Google Local Pack as well. Google
reviews are trusted by most prospects looking for reliable car dealers in their
dealers want to earn positive reviews from customers then they need to actively
encourage them to post reviews. Here’s what can be done to get valuable
happy customers with step-by-step instructions on how to do it
the review link along with a "Thank You” email note
your sales team to always request reviews from delighted customers
up with a personal review request email
02. Reviews from Social Media
more than 1.5 billion monthly users, social media is the new review hub. The
introduction of Facebook Local has added more fuel to this trend, making
Facebook the best social place for customer reviews.
important to be where your potential customers are and respond to their queries.
If you receive any review, either positive or negative, acknowledge it. Then proactively address negative reviews.
helps in building relationships with your customers, earning their trust, and
03. Reviews from Auto Industry-Specific
if industry-specific reviews don’t affect your Google ratings, it can impact
search rankings. These ratings are visible before the audience clicks on your
you are receiving good reviews, then you can showcase those review links as
online testimonials. This is quite effective as a promotional tactic for your
sure not to overload your customers with too many links.
04. Product Review Sites
reviews on product review sites also help auto businesses a lot, since these reviews
are treated as trustworthy by prospective customers.
reviews are posted about your dealership on these sites, then they will
influence prospects and generate more positive sentiment than the reviews
posted on your own car dealer website.For
more tips on earning positive online reviews, Contact Us.