01 December 2017
visual content is one of the most effective marketing tools that your
dealership can think of. Visual content is more engaging
and easier to grasp.
visual content formats work better than others. Here's a list.
Type 1: Engaging Images
is always a pleasure to read content interspersed with inspiring visual elements,
especially compelling vehicle imagery.
type of storytelling encourages your audience to continue reading until the very
Type 2: Educative Screenshots
provide comprehensive insights into your car dealership and the services
offered. These will not only talk about your dealership brand but can also be used
to grow trust and engagement.
instance, take timeline screenshots of your best testimonials, publish online,
and observe improved results.
Type 3: Infographics
To help your audience understand complicated information with ease, infographics are
the best choice.
on social media platforms, infographics are liked and shared 3x more than plain
text content. The right font, color, and shape are important in creating killer
inforgaphics for your dealership marketing.
Visual Content Type
4: Amusing Memes
have become an important part of content marketing, since they contain a compelling
image with entertaining captions.
need not always be a comic caption but can be real-life ones too, which evoke a
great positive emotion.
Type 5: Slides & Presentations
educate your audience about your car dealership, prepare educational slides and
presentations. They convert complicated ideas into easy-to-grasp chunks of
which can’t be squeezed into infographics can be represented better by slides.
Type 6: Interesting Videos
stats tell us that 74 percent of the internet is video content. Video
content is the most-engaging visual content that your car dealership can think of,
for marketing and brand promotions.
test-drives, customer testimonials, and explainer videos are great video
Type 7: Useful Visual Tips & How To’s
Visual Tips, and How To’s are hacks that emotionally connect with your audience and help
them in appreciating your dealership brand better.
instance, if there is a new technology installed in a car, you can provide
visual tips to demo the technology faster and better.
Type 8: Remarkable Data Visuals
many, complicated numbers are hard to understand at the first go. If these can
be visually represented, then the information can be grasped without breaking a sweat.
will impress your customers and create top-of-the-mind recall.
Type 9: Strong Calls to Action
best way to motivate and compel your audience to visit your car dealership is
by creating powerful calls to actions (CTAs). With the right use of visuals,
colors, and basic elements in the CTA page, you can influence prospective
customers and get results. For
more information on visual marketing content to promote your car
dealership, Contact Us.