01 December 2020
A recent launch
by Instagram, Reels is a great way to connect and engage with your audiences on
social media. If you already have a strong online presence on Instagram you can
use reels to generate leads and boost sales.
Here are a few
tips on how to make the most out of Instagram Reels.
Repurpose your video content
necessarily have to make a new video every time you post a Reel on Instagram.
Instead, use a video that you already have on your phone and convert it into a
reel. Since reels can’t be more than 15 seconds, you can share snippets of your
However, do not
forget to add effects and use a soundtrack to capture the user’s attention.
Share a quick tip or a tutorial
audiences a reason to follow you by sharing something informative or
educational. When you share valuable content with your followers, it keeps them
coming back for more.
you can create a Reel about the car of the month.
Instagram Reels to connect with your audiences on a personal level and build
trust. Go behind-the-scenes to tell your brand story in a fun and creative way.
followers on a video tour around your dealership. You can even create a
‘Meet the staff’ video.
Partner with influencers
When it comes
to influencer marketing, Instagram is the undisputed King. Identify local influencers in
your niche and collaborate with them to create Instagram Reels.
This will not
only increase your follower count but also drive more showroom footfalls.
Take advantage of user-generated content
user-generated convert (UGC) into Instagram reels and drive up engagement rates
while showcasing your inventory and services.
You can even consider
asking customers to film a video review and share it with your team, to create a
Monitor your performance
You can’t rely
on assumptions when optimizing your social media strategy. Keep track of
Instagram Insights to find out what’s working and what’s not. This way you can focus
on creating content that your prospects actually like.
For more Instagram Marketing Tips, Contact Us.