7 Must-have Features of an Automotive Portal

24 July 2019

An automotive portal solution is an online platform where new vehicles, used vehicles, technical details, vehicle images and videos, feature comparisons, expert reviews and more are available. It is an online repository of information for consumers who are interested in researching vehicles.

No automotive portal solution can do without a few essential features. .

Automotive_Portal_Features

1: Informative Homepage

As soon as visitors land on the homepage, they should be able to get a clear picture of how to navigate the portal. It will be a huge advantage if your portal is multi-lingual.

2: Search Option

A Search option is an important feature of any automotive portal which most visitors use to find and compare their preferred car models.

The portal search feature should allow them to search for vehicles based on brand, model, year of manufacture, cost, and more.

3: Customer Testimonials

Customer testimonials on your auto portal help in building trust and credibility. Most visitors look for online reviews before deciding to buy a vehicle or service, and positive reviews help with making a quick decision.

4: Renting a car’ Button

Try to include an eye-catchy ‘Rent a car’ button in your automotive portal and watch for traffic improvements. Make sure that the sign-up process is easy and hassle-free. It is advisable to enable this button on your Facebook page as well for quicker registrations.

5: Interactive Dashboard

A fun and functional dashboard can engage your visitors better and compel them to choose a car from your list.

6: Service Option

Once the visitor is happy with your automotive portal and uses it to select a car, the next thing they look for is car service and repair. Building a service section and booking app will help you retain these visitors for a long time.