14 May 2018
content alone isn’t sufficient to create better online visibility for your car
dealership. Other factors like quality links, user intent, content relevance,
and many more play important roles as well.
are 7 content tips to push your car dealer website on top of the Google’s search engine
result pages (SERPs).
Content Tip 1: Know Your
entering into the content marketing game, it’s important to know whom you are
competing with. If you are focusing on the keywords deployed by bigger, well-established brands, then the challenge is huge.
are ways to tackle it. For instance, you can create in-depth content that gives
the entire information about a given topic in a single article. This is called the skyscraper technique and it works well.
Content Tip 2: Appropriate, User-targeted Content is Important
content that can drive organic search traffic to your car dealership is important. High-quality
content that provides solutions to the users’ questions will help to bring up your auto dealer website in Google rankings.
Remember, to get there your
content needs to be valuable and relevant to the audience.
Content Tip 3: SEO-friendly Tactics
high-quality content should be aligned with a search engine optimized car
Both off-page and on-page SEO optimization are crucial for better ranking.
Content Tip 4: Authoritative
Backlinks are Effective
quantity and quality of backlinks count, when it comes to improving your Google
ranking. Focus on organic link building strategies that bring links from
Content Tip 5: Make Your Content Sharable
promotion strategies like social media interventions, influencer marketing,
online reviews, and paid ads help with increased Google ranking.
is important to make your content shareable.
Content Tip 6: Content Branding
attract followers, and this holds good with content too. If you provide stellar
articles in a predictable way, then readers will come back for your next
local dealer level brand promotions can help you in introducing and promoting
high-quality content to your local community
Content Tip 7: Check Your
your high-quality content is published, check your SERP snippet. If you feel
that it’s not compelling enough to make your prospects click on it, then improve your content to increase
your click-through rates (CTRs).
Even a small increase in the CTR percentage
improves your Google ranking.
more tips on promoting your high-quality content, Contact Us