iEquity Increases Sales, Reduces Marketing Costs

iEquity is an owner-in-equity database marketing tool, available to you as an upgrade to iCRM.

iEquity gives you the ability to quickly and easily discover customers in your database who are in an equity position based on your criteria (for example, positive equity or negative equity within a given amount).

Customers who are told they can drive a new car for what they are paying for their old car are motivated buyers.  iEquity helps you identify these prospects in your database.

Once you’re satisfied with the list, you can send laser-focused, content-rich email campaigns to this set of customers, and then watch grateful customers buy their new car.  To learn more about iEquity and how it can help you increase your bottom line click here.

Example: Your OEM has a promotion on a 2010 model

• $399 Monthly Payment for 60 months with
• a $4000 rebate, and
• $2000 cash down

With iEquity, your dealership can instantly identify customers who:

• Purchased an older model
• Have current payments between $375 and $500
• Have positive equity between $1000 and $3000
• Are 180 days away from their contract end-date

Benefits for car dealers

• Easily Identify a Broad Range of New Customers in Your iCRM Database, Including Those with Positive Equity in their Current Vehicle.
• Quickly Create Superb Laser-focused Marketing Campaigns Using izmocars' Rich-media Email Templates.
• Zero In on Hidden Prospects with the Help of Smart Filters.
• Increase Lead Generation.