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Learning Center

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The izmocars Learning Center distills the collective experience of helping thousands of automotive dealerships, to create actionable knowledge which every one can use and profit from. Welcome!.

Internet Marketing
Internet Department Structures

We know everyone is looking for the answer. The answer to how do I set up my Internet Department to make the greatest return on investment.

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SEO or SEM, which one’s better for you?

SEM (Search Engine Marketing) is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine results pages (SERPS). SEM methods include paid placements, contextual advertising and paid inclusion.

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Optimizing Website Graphics and Images

So much has been said about content you’d think content was the only important part of website optimization. But that would simply not be true. Each and every image you use on your site should be optimized for Search Engine Results Pages (SERP).

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Press Releases and Submissions as Part of a Successful SEO Strategy

You may have a website, but a website is only as effective as its optimization. Search engine optimization encompasses many different activities, all of which boil down to making the search engines find you and your content, bringing traffic to and conversions on your site.

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Use Social Media and Video to Get More Customers to Your Website

With the exponential growth of the information age coupled with the recent economic landscape, it seems that marketing methodology is a whole new playing field – but this, in a way, is a myth.

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Sales Performance Coaching

Internet Sales Best Practices

A lead comes in, then what? What is the best approach to handling an Internet lead? With over 80% of your prospect base going online, handling these leads is vital to your survival.

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Automotive CRM

Developing a CRM Strategy

CRM, what does it mean? In the most basic form, CRM is making use of your most valuable asset to your organization, your customers.

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Dealer FAQs

Dealer FAQs

Free Website Evaluation

Free Website Evaluation

Customer Testimonials

Customer Testimonials

Success Stories

Success
Stories

 
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