Press Releases

Accessory Sales Up 27% for Toyota And Honda Dealers Using AddOnAuto - izmocars’ In-Store Accessory Sales Solution

Toyota And Honda Accessory Sales Gainers In First Half Of February Versus The First Half Of January Outnumber Decliners By 3 To 1.

San Francisco, Feb.22, 2010: izmocars, (www.izmocars.com) the leading Internet business solutions provider for the automotive industry that helps dealerships sell more cars while also streamlining cost for every department in the dealership, today announced that Toyota/ Lexus and Honda/Acura dealers using its AddOnAuto in-store accessories sales solution experienced an overall increase of 27% in accessory sales in the first half of February versus sales results in the first half of January. Gainers led decliners period over period for Toyota/Lexus and Honda/Acura AOA stores by a margin of 3 to 1, even during some of the worst vehicle recalls ever for Toyota and Honda.

izmocars’ AddOnAuto is an in-store accessory sales solution that enables dealers to dramatically increase accessory sales. AOA’s visual configurator offers customers high-resolution, interactive images of all available auto accessories which AOA appends to the image of the vehicle they are purchasing from the dealer. Buyers can then “add on” the purchase of the accessory to their new car purchase. AOA automatically coordinates the purchase, financing, and installation processes across the dealership.

AOA gives dealers access to a virtual inventory system of thousands of accessories, eliminating the need to hold a physical inventory. AOA connects dealers directly to a large and constantly updated vendor database, giving them sales power without the expense.

Says Sidney Haider, VP of izmocars’ AddOnAuto, “Toyota, Lexus, Honda, and Acura dealers have done a great job with our AOA product, increasing accessory sales even in light of the recent troubles.” Haider continued, “In addition to the great results from showroom accessory sales, dealers can also use AOA to offer accessories in the service area and in the waiting lounge. Now, instead of just watching TV or reading a newspaper, your customers can be selecting accessories while waiting for their vehicles. With the traffic that goes through Service departments in a month, dealers have an excellent opportunity to find even more new revenue.”

About izmocars

izmocars is a leading provider of Automotive Business Solutions including: Website and Online Marketing Solutions, Enterprise-level Automotive CRM, iConsult - Sales Performance Coaching and AddOnAuto - an In-Store Accessories Sales Solution.

izmocars is also the world’s leader in Interactive Media Content for the automotive industry.

Founded in 2002, izmocars services some of the most successful eDealers in the country. izmocars is based in San Francisco, with offices in Long Beach, CA, Chattanooga, TN, Philadelphia, PA, and Brussels in Europe.

For more information, go to www.izmocars.com or contact:

Mike Martinez
Chief Marketing Officer
izmocars
Phone: +1.415.694.6015
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
www.izmocars.com